Inspiration for greening your own eventsSustainable event management is more than a passing trend. It’s here to stay, and greener event practice is fast becoming the standard. Discover how events industry leaders in Australia and around the world are minimising their carbon footprint in the countdown to the 6 most sustainable events on the planet.
1. Oktoberfest: The Green Pioneer
The world-famous Oktoberfest in Munich is a true pioneer in sustainable large-scale events. events. Recognition of their waste-reduction efforts more than two decades ago came with an Environmental Oscar award in 1997. Oktoberfest has continued to lead the way in green events, which is no mean feat considering the 6 6 million visitors who enjoy more than 8 million+ litres of Bavarian beer and sausages galore.
How Oktoberfest Leads the Green Way
Goodbye DisposablesOktoberfest followed in the earth-friendly footsteps of the City of Munich, which banned the use of disposable tableware in 1991. It’s estimated to have reduced waste by 90%. Not to mention so many less trucks rumbling up the Autostradas to take all the garbage away. It’s immensely satisfying to know what a difference we can make with such a simple step.
Organic ProduceOktoberfest sources organic produce to feed the millions of beer enthusiasts. Meat, chicken and sausages abound, and going organic is far kinder to the planet.
Green EnergyAs one might imagine, there are giant power requirements for a massive festival that uses multiple marquees as big as football ovals. Oktoberfest has used green energy to power all public areas of the festival – think lighting and toilets – for almost two decades.
RecyclingThe water used to wash all those plates and beer glasses is repurposed for flushing the multitude of toilets. Clearly it takes a huge amount of pressure off fresh water, one of Earth’s most precious resources.
London Olympics Set the Standard
London’s bid for the 2012 Olympic Games inspired the development of the internationally recognised ISO 20121 sustainability standard for events. The ISO 20121 provides a structured, systematic approach to reduce the carbon footprint such large events as the Olympics and Paralympics, and can be adapted for any size or type of event.
How London 2012 Greened the Games
The London 2012 Olympics and Paralympics were a ‘test-case’ for ISO 20121. The team came up with 5 key themes for the Games: climate change, waste, biodiversity, inclusion and healthy living.
They achieved the first zero-waste-to-landfill Olympic Games by:
Hiring instead of buying equipment wherever possible
Refurbishing items for reuse
Incineration of waste with energy recovery
Recovering, reusing and recycling almost 99% of waste
Organising waste with colour-coded recycling to separate food and compostable packaging and non-recyclable waste streams.
Sustainable transport solutions
Importantly, the London 2012 Games were used to demonstrate the economic benefits of sustainable event practices. It was communicated widely, inspiring event managers around the world to rethink how they might reduce the impact of their own events.
Glasgow 2014 Commonwealth Games
Glasgow 2014 was the first Commonwealth Games to achieve ISO 20121 for event sustainability. The organising committee planned right from the start how to minimise environmental impact, emphasising the reduction and offsetting of greenhouse gas emissions.
How Glasgow 2014 Got Green
Converting an existing stadium instead of building from scratch
Green energy for mains power supply
Clean, efficient energy generators for non-mains power
Free public transport for ticket holders
Delivery and waste removal vehicles had to be certified low emission
Procurement from more sustainable suppliers
Sharing knowledge with other event organisers
Byron Bay is known for its relaxed, eco-friendly vibe. It’s only natural that the organisers of popular annual event Byron Bluesfest would commit to environmental sustainability, earning them six international A Greener Festival Awards since 2007.
How Bluesfest Goes Green
Strict rubbish removal & recyclingWaste management and recycling is taken very seriously, and is reviewed every year to assess results and look for future improvement. Carbon footprint reduction tactics include:
Another local farmer took 500L of leftover cooking oils which he recycles into bio-oil to fuel his machinery
Landfill sent to a green energy plant and converted to Methane gas, which is then used to power 10,000 homes in Ipswich (QLD).
Measuring and comparing year-on-year recycling efforts
Wildlife careThe festival shares its site with koalas, and Bluesfest organisers take a lot of care to protect the furry native animals in their natural environment.
Planting trees to create a ‘koala corridor’
Funding monitoring programs that aim for a disease-free koala population
Having lovely Mavis the koala is a mascot for Bluefest environmental care
Munich: Clean & Green
Yes, I know. We’re talking about sustainable events in action, but we simply couldn’t bypass a special mention for the fabulously clean, green and inspiring city of Munich!
Munich is regarded a global leader in environmental sustainability. It has shown the world what is possible for sustainable event management by implementing earth-friendly infrastructure that enables massive achievements like Oktoberfest.
Munich Airport has a new terminal with energy efficient heating, cooling, lighting, people moving, with a goal to reduce carbon emissions by 40%
The Zero Energy Hotel in Munich provides clean and green lodgings
Messe Munich is the only convention centre with its own geothermal plant, along with massive solar panels and clever use of rainwater
The Sydney Festival attracts more than 650,000 visitors to performances at 30+ venues across the city. Organisers recognise their responsibility to keep environmental impact to a minimum, and have a vision to be the most sustainable major performing arts festival in Australia.
How Sydney Festival Achieves Green
TransportTransporting festival artists and audience is the biggest contributor of greenhouse gas emissions. It’s minimised by:
Encourage air travellers to offset flights
Waste reductionAll efforts are made to avoid landfill
Minimising disposable serving ware
Influence venues to adopt better waste management
Reducing water usage and avoiding chemicals in natural waterways
Storing and reusing foods
Buying from local suppliers, preferably with sustainability practices in place
Choosing sustainably sourced products and organic where possible
SocialCommunity benefit is an important part of sustainable event management:
Sydney Festival acknowledges the traditional landowners and their responsibility to protect the land and environment
Marketing & Communications
Minimising printed materials, opting for digital where possible
Avoiding varnishes and glazes on printed materials that prohibit recycling
Planning festival signage for re-use
The Sydney Festival committee actively measures the impact of its sustainability efforts each year to identify more ways to reduce the carbon footprint in future.
Although the events showcased here are larger scale, many of the principles and practices used are adaptable to events of any size. Producing your own sustainable events is a work in progress, and green pioneers like Oktoberfest are constantly working to make improvements.
Start small, and take it from there. Engage colleagues, suppliers and guests to start thinking about environmental impact and watch your green-ness grow.
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- Get the complete picture on Event Greening in What is Sustainable Event Management?
- Hot tips on how to declare war on waste in events
- Serious about sustainable events? Get your event ISO 20121 certified
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